Kalesnikoff Lumber
Working closely with the awesome team at Vacuum, I led the content strategy for a major website overhaul of Canada’s leading mass timber company, Kalesnikoff Lumber. Based in the Kootenay’s, this is a full-service in-house lumber company that has been operating sustainable forestry practices and creating leading global lumber products for over 80 years.
Through interviews with the upper-management team, and regular checkins with the vacuum design team, we collaborated together over three or four months to strategize, develop and revamp Kalesnikoff’s website with optimized content to properly showcase their $35 million facility, services, and dynamic team.
